:

🌾 Jeong Seyoon and WonderFarm: Redefining K-Food Through Fermentation and Integrity

In the era of fast food and factory flavors, one Korean food innovator is turning to nature, heritage, and honesty. Meet Jeong Seyoon, CEO of WonderFarm, a rising name in Korea’s clean-label food movement. With a deep respect for traditional fermentation and a clear vision for the future of K-food, he is leading the way in bringing healthy, sustainable Korean flavors to the global stage.

🧬 The Legacy of Koji, Guided by Master Lee Inja

Jeong Seyoon is a student of Lee Inja, a renowned fermentation researcher who has devoted years to studying the science and culture behind koji and other traditional ferments. Under her mentorship, Jeong explored the world of Shio Koji—a seasoning made by fermenting salt, water, and rice koji—and worked on adapting it for modern, global-friendly applications.

Through this journey, Jeong and his team developed an elegant solution to an age-old issue: the visual and practical limits of traditional koji paste. The result? Liquid Shio Koji—a smooth, clean, and versatile seasoning with wide culinary potential, now catching attention both in Korea and overseas.

🌱 WonderFarm: Honest Ingredients, Minimal Processing

At the heart of Jeong Seyoon’s mission is WonderFarm, an agricultural corporation dedicated to producing safe, clean, and flavorful food using locally sourced Korean ingredients. The philosophy is simple: honor the natural taste and nutritional value of ingredients by minimizing unnecessary processing.

What makes WonderFarm stand out is its deep integration with Korean agriculture. As an agricultural corporation, it works directly with farmers to identify high-quality raw materials and ensures transparent, traceable sourcing. This synergy between farm and food development results in products that consumers can trust—and enjoy.

🌍 Taking K-Food Global

Jeong’s ambitions go far beyond domestic markets. By combining Korean fermentation wisdom with modern food science and marketing, he envisions K-Food becoming a respected player on the world stage.

At the World Korean Business Convention, WonderFarm’s offerings—including Liquid Shio Koji and other innovative health products—have drawn attention from international buyers and investors. For Jeong, this is more than a business milestone; it’s a meaningful step toward sharing Korea’s food culture with the world.

“We believe that healthy food, made with integrity, can cross borders. Fermentation is not just tradition—it’s our path forward.” – Jeong Seyoon